KFI AM is Los Angeles's most well-known radio station. It broadcasts on 640 AM. It can be heard throughout most of the western United States, including Arizona and Nevada. It broadcasts news and talks during the day. It's also a top-40 music station. KFI also supplies national syndication shows, in addition to the local program.
In the 1960s, KFI was the flagship station of the Los Angeles Dodgers. It aired every Dodgers game throughout the 1970s. KFI was an important source of news about war in the Los Angeles-area during World War II. It also carried NBC Network's weekend radio service.
KFI began playing adult-oriented top 40 music in late 1970s. Popular disc jockeys are interspersed with aggressive local sport coverage. Dave Diamond was the evening host. Bob Shannon survived the transition and worked later as an acting coach in Los Angeles.
"The Swingin’ years" was a national syndicated television show that ran for 25 consecutive years. From 1956 to the early 1970s, Chuck Cecil hosted it. It aired before moving to KKJZ, Long Beach.
KFI changed from a top 40 format to a news- and talk station in the late 1970s. Scott Ellsworth's program "Scott's Place", featured jazz music. Ted Rall as well Charlie Fox were the other hosts.
Lohman & Barkley were a morning pair. They also performed live call-in shows. Casey Bartholomew was an operator on the board and wrote many popular updates. Tim Kelly was a contributor for the Bill Handel Program.
KFI is also a leader in the Emergency Alert System for the Western U.S., supplying play-by-play broadcasts to other stations in the Southwest. Its transmitter site in California is La Mirada. It has now turned off HD radio transmissions as of August 12, 2015.
KFI also has an iHeartRadio streaming platform. There is one national syndicated talk show, and two local shows. All of the hosts are Southern California residents. Some of radio's most prominent personalities have been featured on the station.
KFI's lineup has changed a lot in the past decade. Many of the older hosts have left the station. Others have returned. Neil Saavedra is now marketing director. And Mike Nolan is back on the air as a ground-based traffic reporter.
KFI also added new programs. Mike Nolan, a subject matter expert on aviation topics, was back on air after a long hiatus. He is also host of Sunday's Jesus Christ Show.
Interviews with former NBC Radio personalities were featured on the occasion of KFI's 50th Anniversary. Ev Kelly, Tim & Ev and Mark Thompson were the guests. Tom Leykis who hosts a political-oriented, "combatradio", was also among the guests. Dave Hull (host of a weekly radio talk show) joined the lineup in 2013.
KFI's 50th anniversary celebration was held at Burbank radio station, CA. Cox Broadcasting bought KFI for $15 Million. This was the highest amount ever paid to a radio station.
FAQ
What is branding?
Branding is how you convey who you really are and what you believe in. It is how people remember your name.
Branding is all about creating an identity that makes your company memorable. Branding is more than a logo. It encompasses everything, from the physical appearance of your company to the voice and tone used by your employees.
A strong brand makes customers feel more confident about buying from you. It gives customers confidence when choosing your products over the ones of other competitors.
Apple is a great example of a brand-named company. Apple is a globally recognized brand because of its beautiful design, high-quality product lines, and friendly customer service.
Apple's name has become synonymous for technology. People think of Apple whenever they see a computer or smartphone.
It is a good idea to create a brand prior to starting a new company. This will give your business a personality and face.
What is an advertisement campaign?
Advertising campaign refers to a series of advertisements intended to promote a product. It could also refer the entire production of such advertisements.
The Latin word "to sell" gave rise to the term "ad". Marcus Terentius Varro, 116-27 BC, was the first to use it. He used it as a verb that meant "to make a sales."
Advertising campaigns are typically done by large agencies and companies. Advertising campaigns can involve many media types, such as television, radio, print, and the internet.
Advertising campaigns typically last for several months and have specific goals. Some campaigns are designed to increase awareness, while others aim to increase sales.
What is advertising's primary purpose?
Advertising is not just about selling products; it's also about creating an emotional connection between you and your customers.
Advertising is about communicating values and ideas to people who are interested in your products or services. It is about changing attitudes and minds. It's about building connections.
It's all about helping people feel good.
But, if you don’t have a clear understanding of your customers’ needs, you will not be able sell anything.
Prior to you begin any advertising project, make sure you understand your customer's buying habits and needs.
Then, you can create ads that resonate.
What is advertising?
Advertising is an art. Advertising isn't just about selling products. It's about building emotional connections between brands and people.
Advertising is about storytelling and using images to communicate ideas.
Communication must be clear and persuasive. It is important to share a story that appeals to your target audience.
Advertising is thus different from other forms, such public speaking, writing, and presentations.
Because when you create a successful ad campaign, you are creating a brand identity for yourself.
This is how you make yourself memorable. You will be remembered by others.
What information do you need about internet advertising
Internet advertising is an important part of any business strategy today. It is a cost-effective way for companies to reach potential customers. There are many kinds of internet advertising. Some advertising is free and others are paid.
There are many other ways to advertise online. Each method has its pros and cons.
Why not advertise your business on social media?
Social Media Marketing (SMM) allows you to reach customers where they are - on social networks such as Facebook, Twitter, LinkedIn, YouTube, Google+, etc. You can also target specific audiences within these networks by using keywords.
This advertising method is cost-effective because it costs less to market online than traditional methods. This method allows you to develop strong relationships with potential and current clients.
It's simple to begin using social media to promote a business. All you need is a computer or smartphone and access to the Internet.
How can I select my target audience?
Start with yourself, and the people closest to you. Ask yourself "Who am I trying reach?" if you aren't sure where to start.
Ask yourself the following questions: Who are my industry's most influential people? What problems do they deal with daily? Which are the smartest people working in my field? Where are they located online?
Return to the beginning. Why did you begin? What problem did you solve for yourself, and how did you do it?
These answers will help to identify your ideal clients. These answers will help you understand your ideal clients and what motivates them to buy from you.
You can also look at your competitors' websites and social media pages to find clues about whom they cater to.
Once you've identified your target customers, you'll need to decide which channel(s) to use to reach them. For example, if your company provides services to real estate agents, you might create an informational website targeting home buyers.
A blog that targets small-business owners could be a possibility if you are a software provider.
A Facebook page could be created for clothing sellers. If you own a restaurant, you can set up a twitter account to provide information for parents searching for child-friendly options.
The point here is that there are many ways to get your message across.
Statistics
- It collects money from the advertisers, keeps 32% for its role in facilitating the process, and the remaining 68% goes to the publisher (you). (quicksprout.com)
- It's 100% reliant on your website traffic. (quicksprout.com)
- Worldwide spending on advertising in 2015 amounted to an estimated US$529.43 billion. (en.wikipedia.org)
- Google will display whichever ad type (CPM or CPC) is expected to earn more revenue for the publisher, which is in Google's best interest since they take a 32% share of the revenue. (quicksprout.com)
External Links
How To
How can I advertise through Google?
AdWords is Google’s advertising platform that allows businesses to buy ads using specific keywords. Set up your account first. The first step is to choose a campaign title, budget, ad type (text/image, video), and keywords. Then you bid on those keywords. When someone clicks one of the ads you place, they pay only if that click comes from someone who searched with one of your targeted keywords. This way, you get paid even when people don't buy anything.
Google has many tools available to make sure your ads are effective. They include Keyword Planner, Ads Preferences Manager, and Analytics. These enable you to determine what is most effective for your business.
A keyword planner allows you to determine the best keywords to use in your campaigns. You can also see how competitive certain keywords are, which will help you decide whether to spend money bidding for them.
You can use Ads Preferences Manager to change settings like the maximum number of impressions per day and the minimum cost per click.
Analytics allows you to track and compare the performance of your ads with those of other advertisers. Reports can be viewed that compare your ads to others.